Rita Ora, the talented and incredibly sweet songbird on Jay Z’s Rocnation camp, stopped by the neighborhood and talked musical influences, her label bro’s J. Cole and Jay Electronica, and HOT SAAAUCE with me!

Read the rest of:
"Interview: @RitaOra x @RikkiMaa – Musical Influences, Roc Nation Labelmate Collabs & Hot Sauce"

Tonight, Jay E.’s friends, family, fans and critics are packed into The Box, to announce that he’s officially part of Jay-Z’s Roc Nation roster.

Earlier I spoke to Jay E. about the big news, and his plans. He said that the actual contract was signed on Saturday, after a few weeks of intense daily communication and creative courtship. How did it start? With a chance meeting at the Spotted Pig. How did Electronica know Hov was serious? His second replay email came attached with a verse. That ended up becoming the Jay Electronica and Jay-Z collaboration “Shiny Suit Theory” (featuring French chanteuse Charlotte Gainsbourg and The-Dream).

There’s irony in the fact Jay-Z appears on a Jay Elec song that’s based on Diddy’s description of Jay Elec. Because Diddy has been mentoring and courting Jay for over a year, in the hopes of signing him as well. Electronica insists he values everything Puff contributed and hopes to have him involved in his career, but said “Jay-Z made me an offer I couldn’t refuse. And I have the freedom I need too.”

The natural of the underground, the anti-establishment, the independent artist is rapidly changing…so I’m anxious to see what happens when Jay the conglomerate and Jay the mystic mix commerce and art.

Check out Diddy’s Tweet after the jump
Read the rest of:
"Jay Electronica throws diamonds up and joins Jay-Z/Roc Nation… upset Diddy tweets"

Link: http://tinyurl.com/je20min

Jay Electronica stopped by The Takeover (which airs on Power 106 in Los Angeles EVERY Wednesday night at midnight) and he spoke about why his sound is different than artist like Juvenile (who grew up in the same projects as Jay Elec).

via : http://tinyurl.com/eleaktronica